On • Zendaya On Movement
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Group Creative Director: Valerio Oliveri • Creative Lead: Sami Kimberley • Art Director: Alexa Boldy • Producer: Connor Spindler • CMO: Alex Griffin • Director and Photographer: Camille Summers-Valli

Exploring the transformative power of movement through Zendaya’s experience. Equal parts entertaining and insightful, the campaign features the real Zendaya, while encouraging our fans to move for their wellbeing. Ranging from film and OOH, to retail and social, the campaign generated $1.7M in MIV in its first 48h.

On • Zendaya On Movement