MONCLER
Worked closely with the in-house team during a hugely transformative phase to launch the next chapter of Moncler, updating the overall brand strategy and developing a new content-led approach, among other things.
We produced content with a range of collaborators, from up-and-coming visual artists like Sarah Bahbah to iconic film directors such as Spike Lee.
Directed by Sarah Bahbah, LA Weekend Guide is the first instalment of an ongoing series commissioning visual artists across the globe.
As part of our series of artists’ collaborations, we also partnered with French collective Le Creative to produce a surreal short video featuring Paris Opera Ballet’s dancers and a shark.
We also launched a new store on Madison Avenue and commissioned Spike Lee to help us pay homage to the city.
We celebrated women's day with a series of films profiling a generation of creative entrepreneurs through the stories of those who are forging their own paths.
Creative and Art Direction: Valerio Oliveri